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BEVERLY, MA (PRWEB) June 04, 2015

Project Adventure, Inc. announced today that Hadley Solomon has been selected as the organization’s new Director of Marketing and Communications. Hadley will primarily be responsible for developing and executing a comprehensive strategic marketing plan.

“Project Adventure is poised at a unique moment in the organization’s evolution and we are excited to welcome Hadley in this leadership role,” said Richard Ross, Project Adventure’s Executive Director and CEO. “We are confident that her experience, insight and knowledge will add considerable value to Project Adventure as we continue to work at promoting the organization’s mission of providing leadership in the expansion of educational, adventure-based programming.”

Prior to joining Project Adventure, Hadley worked as a Marketing Programs Manager at the Massachusetts Port Authority. During her tenure at Massport, she managed advertising campaigns for airlines that were newly acquired by Logan International Airport, oversaw the Logan Public Art Program, produced events for internal and external stakeholders, and helped launch and then administered the airport’s social media presence. She holds a Bachelor of Arts degree in American Studies and Film Studies from Columbia University.

About Project Adventure, Inc.

Project Adventure is an international, 501(c)3 non-profit organization, headquartered in Massachusetts. They offer experience-based adventure programs and workshops designed to meet the needs of a variety of age groups and organizations. Whether working in a general or physical education classroom or on a challenge course, Project Adventure staff specializes in providing individuals with the tools necessary to challenge themselves to grow by overcoming perceived limitations.

For more information, please visit pa.org and pa-connect.org.

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San Diego, CA (PRWEB) May 29, 2015

One of the nation’s largest online lead generation companies, Zeeto, is proud to announce it has been recognized as one of the best places to work for millennial employees in the United States. Out of over 3,000 companies polled nationwide, Zeeto is excited to be named a top 75 finalist. The list, which comes on the heels of news that millennials are now the largest workforce in America, is the first of its kind to identify companies that excel at recruiting, developing, and retaining top millennial performers.

The full list of the Best Places to Work for Millennials and accompanying paper Unlocking Millennial Talent is available at: BestPlacesToWorkMillennials.com.

“This award is special to us because it recognizes Zeeto’s unique culture and the things we’re doing that appeal to millennials and what they’re looking for in today’s workplace,” said Zeeto President & CEO, Stephan Goss. “We encourage employees to try new things – to come up with new processes and not be afraid of failure, but rather embrace it.”

“If you are a millennial seeking a rewarding career or an employer who is managing or recruiting millennials, the Best Place to Work for Millennials is your resource,” said best selling author and millennial expert Jason Dorsey of The Center for Generational Kinetics. “These are the companies that excel in creating a fulfilling work experience with what is now the largest workforce segment in the Unites States.”

To find the best places to work for millennials, The Center for Generational Kinetics partnered with the workplace excellence research firm Best Companies Group (BCG), who manage over 50 “Best Places to Work” programs around the globe. BCG analyzed data from over 4,000 U.S. organizations that participated in BCG’s various programs. BCG included policy and benefit offerings from the employer surveys conducted in the last 12 months.

As CEO, Goss has solidified Zeeto as a leader in the online lead gen space, with over 50 million leads produced last year. Under his leadership the company’s revenue has doubled each year, bringing in $ 32.5 million in 2014, and is on pace to hit $ 65 million for 2015. Their flagship properties, Samples.com and GetItFree.us have cornered the coupons, deals and free samples market, attracting an average of 9 million visitors a month, while producing 7+ million redemptions in the last ten months.

With a culture of openness and transparency mixed with some of the best perks in today’s job market, it’s no surprise Zeeto has become a place millennials flock to. Zeeto boasts two full-time chefs that provide daily breakfast and lunch. A fully stocked kitchen with more amenities than you can imagine. The company brews their own beer – affectionately dubbed “Zeeto Brew” and barrel ages Manhattans. Two office masseuses ensure a stress-free environment. Employees are encouraged to bring their dogs to work. They have a hair stylist… laundry service…free annual tax service…yoga instructor, the list goes on. If employees are in the mood for a little more interaction, they can choose between Ping-Pong, darts, foosball, chess, or PlayStation. Outside the office, the company sponsors bi-weekly happy hours with a $ 2500 budget and free Uber rides. Paid field trips to Padres games, the Del Mar Horse Races, ski trips and brewery tours keep the company close together.

About Zeeto: Zeeto is a technology company that specializes in generating high ROI leads for clients across all verticals. With over 50 million leads generated in 2014, Zeeto has become a powerhouse in the performance-based online marketing industry. Our proprietary cutting edge technology uses custom in-house analytics and complex optimization algorithms to create a dynamic user experience that delivers the highest quality leads for online marketers, agencies and brands. Recognized as one of the Top 5 Places to Work in San Diego, we have some of the most creative minds and talented people in the industry.

About The Center for Generational Kinetics: The Center for Generational Kinetics is the global leader in teaching companies to better employ and sell to Millennials. The Center leads original research that uncovers new Millennial and generational trends in the workplace and marketplace. The Center solves Millennial challenges through research, speaking and consulting. The Center’s clients range from industry leaders such as Mercedes-Benz and Four Seasons Hotels to venture-backed technology startups. The Center works with over 120 clients per year. Learn more about The Center and its mission to bridge generations at http://www.GenHQ.com.

About the Best Companies Group: Best Companies Group works with national and local partners around the country and internationally to establish and manage “Best Places to Work,” “Best Companies,” and “Best Employers” programs on a national, statewide, regional and industry basis. Through its thorough workplace assessment, utilizing employer questionnaires and employee-satisfaction surveys, BCG identifies and recognizes companies who have been successful in creating and maintaining workplace excellence.

Orlando, FL (PRWEB) May 29, 2015

The Lupus Foundation of America, Florida Chapter (LFAFL) will be holding a series of programs at Nova Southeastern University at 4850 Millenia Blvd., Orlando, FL 32839, Room #111 on Saturday, May 30, 2015 from 10:00am through 6:30pm. These programs will feature national bestselling authors and will offer learning opportunities about lupus, one of the world’s most cruel and mysterious diseases.

Lupus is a chronic, autoimmune disease that can damage any part of the body (skin, joints, and/or organs inside the body). Its effects can range from mild to life threatening and there is no cure. This disease affects 1 in 185 people and there are about 100,000 Floridians living with lupus. Women make up 90% of lupus patients and women of color are two to three times more likely to develop lupus than Caucasians. While those who are diagnosed are generally women and girls of childbearing age (15 – 44 years old); lupus can affect anyone regardless of age, sex, or race.

LFAFL is dedicated to improving the quality of life for all people affected by lupus through research, education and advocacy. As the Lupus Foundation of America’s only Florida Chapter, we provide support, educational programs, and personalized help to the 100,000 people living with lupus in Florida and their loved ones while also supporting research to advance the science and medicine of lupus and to one day find a cure.

The schedule of events offered by LFAFL on Saturday, May 30 at Nova Southeastern University is as follows:

10:00am – 3pm: Support Group Facilitator Training

LFAFL’s support groups are regularly scheduled in-person or virtual gatherings of people living with lupus, their family, friends, or caregivers. The groups are run by trained facilitators. Those who are interested in starting a group or becoming a co-facilitator of an existing group are invited to attend this facilitator training which focuses on group dynamics, how to organize and sustain a successful support group, and LFA policies and procedures.

10:00am – 3pm: Lupus Advocate Bureau Training

This is a new program offered by LFAFL and this is the first time our organization is presenting this training. The Lupus Advocate Bureau’s (LAB) mission is to raise the awareness of lupus by sharing personal stories and accurate information about lupus and LFAFL to targeted audiences in Florida, contributing to earlier diagnosis, proper treatment, and improved prognosis for those affected by this disease. The LAB’s mission is also to heighten understanding of the need for lupus research on the state and federal level and the LFAFL’s ongoing need for financial support.

3 – 6:30pm: Lupus Q&A Seminar

This Lupus Q&A Seminar will feature the authors of the bestselling resource for lupus patients, their families, and medical professionals; Lupus Q&A. This book is the go-to guide for sufferers of lupus – 1.5 million people in the United States alone. Dr. Robert Lahita and Dr. Robert Phillips—leading experts on lupus—discuss topics in a clear, concise, and easy-to-follow Q&A format. Lahita and Phillips review the newest drugs and explore beneficial complementary and alternative treatments, including new data on hormone use. Demystifying everything from diagnosis to the disease’s psychological impact, Lupus Q&A prepares readers to face the challenges ahead—and to restore their health and their lives.

This is an event not to be missed as it provides incredible opportunities for learning more about this disease and how community members throughout the state can make an impact. There is no fee to register or attend any of these programs. Registrants are not required to attend all of the events throughout the day in order to participate; however, if attending multiple programs, registration for each separate program is required.

For more information and to register, please visit http://www.lupusfl.org. Any questions can be directed to info@lupusfl.org or call 561-279-8606.

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Skokie, IL (PRWEB) May 27, 2015

National Regulatory Services (NRS), part of Accuity, today announced the release of the ComplianceMAX (cMAX) Customer Complaints Module, created to allow its users to confidently manage, utilize and archive information pertaining to customer complaints. The module helps broker-dealers comply with FINRA Rule 4530 by centralizing all customer complaint information into a configurable workflow and automating FINRA filings.

In an environment of increased regulatory scrutiny, failure to implement adequate controls can result in significant reputational damage and potential regulatory fines. Effectively managing customer complaints requires timely action and awareness of every step of an issue’s resolution status. The cMAX Customer Complaints Module allows firms to properly identify, report and resolve each individual complaint against registered representatives and the firm itself.

FINRA Rule 4530 mandates that broker-dealers adopt comprehensive policies and procedures to document, address and report on any customer complaints. The cMAX Customer Complaints Module will help firms stay compliant with this rule by providing the ability to:

Document each complaint’s unique details, background and critical variables
Mitigate potential financial and reputational risk to your firm
Optimize the performance of compliance professionals
Establish stronger compliance practices

“Fulfilling all of their compliance obligations is an incredible burden for our industry. Customer complaint volume and complex response and escalation protocols add to the challenge,” comments John Gebauer, President at NRS. “With the cMAX Customer Complaints Module, our customers will be able to improve their complaints management process, respond to clients quickly and to electronically file correct, timely and complete information to FINRA. NRS is pleased to continue building on its strong track record of delivering relevant and leading compliance solutions to the industry.”

For more information or to arrange a demo of the module, please visit http://www.nrs-inc.com/Complaints.

About NRS

Owned by the Reed Elsevier, National Regulatory Service (NRS) is part of Accuity, the global standard for payment efficiency and compliance solutions. NRS is a leading provider of compliance consulting, education, technology and outsourced services for investment advisers, broker-dealers, hedge funds, investment companies and insurance companies. NRS has the practical expertise, proven capability and unparalleled reach to deliver integrated and effective compliance solutions to a wide range of users within the financial services industry. NRS delivers these solutions through three interrelated offerings – comprehensive education, best-in-class technology and expert consulting services – enabling our clients to meet their regulatory requirement and minimize risk.

About Reed Business Information

Reed Business Information provides information and online data services to business professionals worldwide. Customers have access to our high-value industry data, analytics, information and tools. Our strong global brands hold market-leading positions across a wide range of industry sectors including banking, petrochemicals and aviation where we help customers make key strategic decisions every day. RBI is part of RELX Group plc, a world-leading provider of information solutions for professional customers across industries.

San Francisco, California (PRWEB) May 19, 2015

Full-service digital marketing company Theorem Inc has leveraged a decade of learning and deep data and analytics expertise to create its MIM (Marketing Intelligence Management) services suite. As one of the few services-led analytics solutions, MIM has one clear market differentiator: the understanding of data to make intelligent marketing decisions.

Unveiled today at ad:tech, MIM includes a suite of services, software and domain expertise that enables marketers to fully exploit their marketing performance data. Incorporating Theorem’s powerful analytics engine, Theorem AnalyticsTM, it enables businesses to design a data-driven strategic roadmap to integrate, interpret and activate their data.

“Most approaches today are primarily technology-driven,” said Nick Strauss, Vice President of Strategy at Theorem. “It’s clear that technology alone is not the answer to Big Data. Even though it’s an enabler, what’s required to make marketing performance data actionable is designing an upfront strategy for what you’re measuring and why, then outlining how you plan to use the technology to answer questions that will drive business decisions.

“MIM completely changes the game plan by bringing into the equation the intelligent use of the data to hear what it’s telling you,” continued Strauss. “MIM enables companies to be far more agile and more customer-responsive by planning efforts with equal focus on processes, people, and enabling technologies.”

Gamut Exemplifies Data-driven Enterprise

Gamut, a digital media services company from Cox Media Group, has been working with Theorem to manage and analyze its marketing performance data. The company is now enjoying real-time campaign performance monitoring by delivering immediate and valuable campaign insights to advertisers, to inform strategic decision making, and to pave the way for powerful, predictive analyses

“Theorem has provided us with sophisticated practices to mine our data and the results speak for themselves,” said Traci Will, Director of Sales Analytics, Marketing and Consumer Insights at Gamut . “We needed real-time access to information and ways of visualizing data so we could monitor and share campaign performance with our advertisers. Theorem provided a services-driven model with Theorem Analytics as the technology backbone to support our data needs. We really leveraged their deep data management expertise and experienced data specialists who work alongside our teams to aggregate and prepare the data we require.”

MIM manages end-to-end intelligence initiatives from strategy through infrastructure including: information strategy; data governance; data management; advanced analytics; infrastructure support and integration; and Theorem Analytics™, a technology platform that leverages Theorem’s own proprietary technologies in combination with best-in-class software to deliver a flexible, scalable platform to manage data.

Although Theorem has its own software platform, MIM is not software-dependent. Theorem’s technology can be plugged into a company’s existing infrastructure to either maximize already existing investments or to fill gaps where organizations may still be handling aspects of their data management processes manually.

Join us and our client Gamut at ad:tech, booth number 1632, to see how MIM can be used to interpret and chart the data important to you and your clients and make a pioneering step forward in your marketing strategies.

Find out more about MIM here.

About Gamut

Gamut is a digital media services company owned by Cox Media Group. Gamut serves agencies and publishers, programmatically and direct, by aligning planning, research, inventory, and execution into a single smart service offering. At Gamut, it isn’t about buying and selling programmatically. It is about identifying those areas of each client’s business ripe for automation, and inserting the right solution to complement and inform their entire strategy. For more information, please visit http://www.gamut.media.

About Theorem

Theorem is a full-service digital marketing company that delivers an extensive range of flexible, tailored services to help organizations plan, scale, manage and optimize their digital marketing initiatives.

Providing a blend of domain specialty and digital best practices, coupled with an unrivaled heritage and experience in media marketing and services, Theorem underpins the digital program successes of companies including Gamut, Rocketfuel, Epsilon, Hearst, Pandora, and Microsoft.

With offices in New York and London and delivery centres in India and the Dominican Republic, Theorem has over 1500 global employees and serves more than 200 leading agencies, publishers, networks, technology providers, and brands. More at http://www.theoreminc.net/

Tags: Theorem, Marketing intelligence Management, Gamut, Theorem Analytics, Analytics, Digital Marketing, Data Analytics, Digital Programs, adtech

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