Posted by jaymepobre748 May - 26 - 2015 ADD COMMENTS

San Francisco, California (PRWEB) May 19, 2015

Full-service digital marketing company Theorem Inc has leveraged a decade of learning and deep data and analytics expertise to create its MIM (Marketing Intelligence Management) services suite. As one of the few services-led analytics solutions, MIM has one clear market differentiator: the understanding of data to make intelligent marketing decisions.

Unveiled today at ad:tech, MIM includes a suite of services, software and domain expertise that enables marketers to fully exploit their marketing performance data. Incorporating Theorem’s powerful analytics engine, Theorem AnalyticsTM, it enables businesses to design a data-driven strategic roadmap to integrate, interpret and activate their data.

“Most approaches today are primarily technology-driven,” said Nick Strauss, Vice President of Strategy at Theorem. “It’s clear that technology alone is not the answer to Big Data. Even though it’s an enabler, what’s required to make marketing performance data actionable is designing an upfront strategy for what you’re measuring and why, then outlining how you plan to use the technology to answer questions that will drive business decisions.

“MIM completely changes the game plan by bringing into the equation the intelligent use of the data to hear what it’s telling you,” continued Strauss. “MIM enables companies to be far more agile and more customer-responsive by planning efforts with equal focus on processes, people, and enabling technologies.”

Gamut Exemplifies Data-driven Enterprise

Gamut, a digital media services company from Cox Media Group, has been working with Theorem to manage and analyze its marketing performance data. The company is now enjoying real-time campaign performance monitoring by delivering immediate and valuable campaign insights to advertisers, to inform strategic decision making, and to pave the way for powerful, predictive analyses

“Theorem has provided us with sophisticated practices to mine our data and the results speak for themselves,” said Traci Will, Director of Sales Analytics, Marketing and Consumer Insights at Gamut . “We needed real-time access to information and ways of visualizing data so we could monitor and share campaign performance with our advertisers. Theorem provided a services-driven model with Theorem Analytics as the technology backbone to support our data needs. We really leveraged their deep data management expertise and experienced data specialists who work alongside our teams to aggregate and prepare the data we require.”

MIM manages end-to-end intelligence initiatives from strategy through infrastructure including: information strategy; data governance; data management; advanced analytics; infrastructure support and integration; and Theorem Analytics™, a technology platform that leverages Theorem’s own proprietary technologies in combination with best-in-class software to deliver a flexible, scalable platform to manage data.

Although Theorem has its own software platform, MIM is not software-dependent. Theorem’s technology can be plugged into a company’s existing infrastructure to either maximize already existing investments or to fill gaps where organizations may still be handling aspects of their data management processes manually.

Join us and our client Gamut at ad:tech, booth number 1632, to see how MIM can be used to interpret and chart the data important to you and your clients and make a pioneering step forward in your marketing strategies.

Find out more about MIM here.

About Gamut

Gamut is a digital media services company owned by Cox Media Group. Gamut serves agencies and publishers, programmatically and direct, by aligning planning, research, inventory, and execution into a single smart service offering. At Gamut, it isn’t about buying and selling programmatically. It is about identifying those areas of each client’s business ripe for automation, and inserting the right solution to complement and inform their entire strategy. For more information, please visit

About Theorem

Theorem is a full-service digital marketing company that delivers an extensive range of flexible, tailored services to help organizations plan, scale, manage and optimize their digital marketing initiatives.

Providing a blend of domain specialty and digital best practices, coupled with an unrivaled heritage and experience in media marketing and services, Theorem underpins the digital program successes of companies including Gamut, Rocketfuel, Epsilon, Hearst, Pandora, and Microsoft.

With offices in New York and London and delivery centres in India and the Dominican Republic, Theorem has over 1500 global employees and serves more than 200 leading agencies, publishers, networks, technology providers, and brands. More at

Tags: Theorem, Marketing intelligence Management, Gamut, Theorem Analytics, Analytics, Digital Marketing, Data Analytics, Digital Programs, adtech

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Posted by mod198 March - 29 - 2015 ADD COMMENTS

Data Challenges eBay auctions you should keep an eye on:

Data Mining and Knowledge Discovery for Big Data: Methodologies, Challenge and O

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HCI Challenges and Privacy Preservation in Big Data Security (English) Hardcover
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– SER Student Movement & Change Forms – Data Management Workshop
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– Common SER Mistakes & Corrections – Data Management Workshop
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The 8th International Conference on Knowledge Management in Organizations: Social and Big Data Computing for Knowledge Management (Springer Proceedings in Complexity)

The 8th International Conference on Knowledge Management in Organizations: Social and Big Data Computing for Knowledge Management (Springer Proceedings in Complexity)

The proceedings from the  eighth KMO conference represent the findings of this international meeting which brought together researchers and developers from industry and the academic world to report on the latest scientific and technical advances on knowledge management in organizations. This conference provided an international forum for authors to present and discuss research focused on the role of knowledge management for innovative services in industries, to shed light on recent advances in

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Posted by BlairMABEL25 January - 26 - 2015 ADD COMMENTS

– Data Management Systems Webinar for March 2014
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Posted by gildenshelton565 January - 21 - 2015 ADD COMMENTS

(PRWEB) December 04, 2014

The report “Managed Security Services Market – Global Forecast (2014 – 2019),” defines and segments the global market into various sub-segments with in-depth analysis and forecast of revenue. The Global Managed security services market is expected to reach $ 31.86 Billion in 2019 from $ 14.32 Billion, at a Compound Annual Growth Rate (CAGR) of 17.3%.

Browse 71 Market Data Tables with 37 Figures Spread Through 135 pages and in-depth TOC on “Managed Security Services Market”

Early buyers will receive 10% customization on this report.

Inquiry before Buying at:

The managed security services (MSS) market has gained momentum and is still gaining it gradually over the years due to the constant need of organizations to prevent their IT systems and network infrastructure from cyber crimes and attacks to reduce the misleading effects of vulnerabilities. Increase in deployment of cloud services, deployment of mobile, big data trends and apps store, which are the center of attraction for the hackers, show that there will be increase in demand for security service providers. Advancements in BFSI verticals, IT and telecom and huge investments by emerging economies in APAC, MEA and LA regions on security of IT systems and infrastructure are the major drivers of this market.

In terms of region, APAC is expected to have the highest growth rate over the next five years. However, the distributed denial of service (DDoS) protection market is expected to generate the highest revenue during the forecast period. Services are gaining traction and investment from diverse vendors including AT&T, Dell secure works, CSC, Symantec, Verizon, IBM, Trustwave, Solutionary and others.

North American and European regions are expected to have the largest market size in 2014, followed by APAC with the highest growth rate. The BFSI and IT & telecom market are expected to show the dynamic growth over the five years. Due to increase in demand for managed security services, the MSSPs market also shows growth in the distributed denial of services (DDoS) protection, Security information and event management (SIEM) and managed secure web gateways (SWG) services, by the small and medium businesses for IT security.

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Wireless Network Security Market by Solutions (Firewall, IPS/IDS, Encryption, I&AM, UTM), Services (Security Operations, Consulting, Managed Security Services) – Worldwide Market Forecasts and Analysis (2014-2019)

Managed Services Market [Managed Data Center, Managed Network, Managed Information, Managed Mobility, Managed Infrastructure, Managed Communications, Managed Security] – Global Advancements, Market Forecasts and Analysis (2013 – 2018)

About MarketsandMarkets

MarketsandMarkets is the world’s No. 2 firm in terms of annually published premium market research reports. Serving 1700 global fortune enterprises with more than 1200 premium studies in a year, M&M is catering to multitude of clients across 8 different industrial verticals. We specialize in consulting assignments and business research across high growth markets, cutting edge technologies and newer applications. Our 850 fulltime analyst and SMEs at MarketsandMarkets are tracking global high growth markets following the “Growth Engagement Model – GEM”. The GEM aims at proactive collaboration with the clients to identify new opportunities, identify most important customers, write “Attack, avoid and defend” strategies, and identify sources of incremental revenues for both the company and its competitors.

M&M’s flagship competitive intelligence and market research platform, “RT” connects over 200,000 markets and entire value chains for deeper understanding of the unmet insights along with market sizing and forecasts of niche markets. The new included chapters on Methodology and Benchmarking presented with high quality analytical infographics in our reports gives complete visibility of how the numbers have been arrived and defend the accuracy of the numbers.

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Posted by mod198 January - 13 - 2015 ADD COMMENTS

Boulder, CO (PRWEB) January 07, 2015

Enterprise Management Associates (EMA), a leading IT and data management research and consulting firm, today announced it will host a research webinar entitled “Big Data in Action: Insights across the Hybrid Enterprise,” featuring EMA managing research director, business intelligence and data warehousing, John Myers, and 9sight Consulting founder and principal, Dr. Barry Devlin.

In their newest research, Myers and Devlin build on the success of their 2012 “Big Data Comes of Age” and 2013 “Operationalizing the Buzz” research reports to explore how big data extends beyond the initial operationalization stages to the value proposition of big data in the enterprise, including the Internet of Things (lOT) and the Data Lake implementation strategy. This year’s research will provide actionable information to end-users adopting this strategy and how they are expanding the reach of big data opportunities in operational, analytical, and exploration use cases.

Attendees will learn not just the what’s of big data technologies but also the why’s of use cases, implementation strategies and technology choices, as well as discover:

Most popular use cases for big data based on project information provided in this research
How the Internet Of Things (IOT) is interacting with and impacting big data implementations
The technical and business-driven-challenges for big data
Most popular data sources for big data initiatives
How organizations are continuing the trend of implementing the EMA Hybrid Data Ecosystem (HDE) in association with their big data initiatives

The webinar is Thursday, January 15 at 12:00 p.m. Eastern. Those who wish to attend can register at:

About Enterprise Management Associates (EMA)

Founded in 1996, EMA is a leading industry analyst firm that specializes in providing deep insight across the full spectrum of IT and data management technologies. EMA analysts leverage a unique combination of practical experience, insight into industry best practices, and in-depth knowledge of current and planned vendor solutions to help clients achieve their goals. Learn more about EMA research, analysis, and consulting services for enterprise line of business users, IT professionals and IT vendors at or

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Posted by admin January - 2 - 2015 ADD COMMENTS

Smart Metering Management Platform from Cognizant

The Smart Meter Management Platform (SMMP) addresses the big data and analytics challenges Utilities face as they try to re-align their business processes to…
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Posted by BlairMABEL25 December - 11 - 2014 ADD COMMENTS

CAMBRIDGE, Mass. (PRWEB) December 10, 2014

Cambridge Semantics, the leading provider of smart data solutions driven by Semantic Web technology, and SPARQL City, providers of a high performance scalable Hadoop-based graph database infrastructure, today announced a collaboration to jointly offer an integrated graph analytics solutions with semantic understanding to help enterprises get better understanding and value from big data.

Cambridge Semantics offers the award-winning Anzo Smart Data Platform (Anzo SDP), leveraged by customers and partners for building interactive Smart Data solutions that help enterprises rapidly discover, understand, combine, analyze, link and manage data from diverse sources, both from within and across organizational boundaries. SPARQL City’s Hadoop-based graph analytics engine provides a simple and powerful way for people to query semi-structured and structured data and find more nuanced relationships within and across these datasets in easy-to-grasp graphical representations.

“As data continues to grow, our customers are continually seeking affordable approaches to handle the scale and speed of querying to tackle larger and more complex problems,” said Alok Prasad, president of Cambridge Semantics. “The SPARQL City team has a very successful track record in building highly scalable, performant analytic systems and that is enabling us to jointly solve new problems for our customers at big data scale.”

The combination of Cambridge Semantics’ Anzo SDP and SPARQL City’s graph analysis capabilities can benefit any business seeking insight from big data search, analysis and data management, including:

Pharma and life sciences: The joint solution allows for more agile, big data scale, business self-service applications for R&D drug discovery and investigations, competitive intelligence, clinical trial data processing, and creating various investigative and graph-based solutions. Enterprises can simply add additional nodes to handle more data as their data needs grow.
Financial services: The combined platforms can allow for more agile, enterprise-wide, business self-service for regulatory reporting, compliance and risk analytics, investigative solutions for fraud/insider trading, and mining of diverse data sources both inside and outside of the enterprise.

“Cambridge Semantics has built a compelling smart data platform that allows their customers to rapidly work with all of their data to uncover new and more meaningful insights,” said Barry Zane, president and CEO of SPARQL City. “The marriage of Anzo Smart Data Platform with our standards-based graph analytics engine will enable our customers to more quickly and easily translate untapped raw analytical potential in areas involving unstructured data and/or graph analytics into business impact at real-world scale.”

Both companies’ solutions are aligned with standards set by the World Wide Web Consortium (W3C).

About SPARQL City

SPARQL City is based in San Diego, Calif. with offices in Marlborough, Mass. SPARQL City is a provider of a Hadoop-based graph analytics engine that brings to bear the performance and ease-of-use characteristics of massively parallel analytic databases on the world of graph data. The resulting product is built around modern open standards and delivers orders of magnitude improvements in performance and scale over existing solutions while running on commodity hardware. This opens up new possibilities in the world of graph processing and big data analytics. For more information, visit us at:

About Cambridge Semantics

Cambridge Semantics (CSI), the Smart Data Company, is an enterprise analytics and data management company. It enables customers and partners to rapidly build interactive, real-time smart data solutions based on its Anzo Smart Data Platform (Anzo SDP).

IT departments and business users gain better understanding and data value through the semantic linking, analysis and management of diverse data whether internal or external, structured or unstructured. The Anzo SDP smart data solutions are delivered with increased speed, at big data scale and at the fraction of the implementation costs of using traditional approaches.

The company is privately held and based in Boston, Massachusetts.

For more information visit or follow us on Facebook, LinkedIn and Twitter: @CamSemantics.

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